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SPS Marketing began in 1987 as an advertising agency in Exeter, creating and placing press ads for businesses across the South West. As the digital era transformed marketing and press advertising declined, SPS adapted by expanding into graphic design and digital campaigns, delivering websites, email campaigns and integrated marketing solutions for tourism, agriculture, automotive and growth-focused businesses.
In 2008, Darren Graydon joined SPS to strengthen its creative offering and helped the agency evolve for seven successful years. In 2015, Darren was ready for a new challenge and teamed up with Daryl Fulls to launch Scribble & Think, a design studio in Newton Abbot focused on nurturing young design talent and delivering high-quality creative work.
As their projects grew in scale and ambition, Scribble & Think rebranded in 2023 as Cut the Mustard, reflecting its commitment to helping businesses develop stronger and more distinctive brands. Later that year, Darren and Daryl acquired SPS Marketing and in 2024 merged Cut the Mustard with SPS Marketing, combining decades of marketing experience to become SPS.
Today, SPS is a specialist branding agency. We help businesses define their identity, implement it consistently and train their teams to deploy their brand with confidence. We help our clients find their voice and stand out for the right reasons.
We enable our clients to thrive and grow through authentic representation of who they are, what they do and why it matters.
